Golden Artist Colors is a 100% employee-owned company dedicated to empowering creativity through high-quality artist materials. Based in New Berlin, New York, we handcraft professional-grade paints and tools that support artists in expressing their boldest ideas — from color to texture and everything in between.
Founded by Sam Golden — a pioneering paintmaker who helped invent the first modern acrylic paints in the 1940s — the company remains rooted in innovation, craftsmanship, and a deep respect for artists and their work.
What We Make
- Five distinct lines of acrylic paint, including our original Heavy Body, OPEN, SoFlat, Fluid, and High Flow
- A comprehensive range of acrylic mediums, pastes, and additives
- Williamsburg Oil Colors — learn the story
- QoR Artist Watercolors
- PanPastel Artist Pastels
- Golden Paintworks — Specialty paints and finishes for murals, commercial spaces, and decorative wall applications
Each product is designed with artists in mind — with consistent attention to pigment quality, permanence, and creative freedom. Our paints are trusted by professionals around the world, not just because of what’s in the tube, but because of the support that comes with it.
What Makes GOLDEN Different?
We’re more than just a paint company — we’re a resource for artists. From our technical support team and extensive learning materials to programs like the Golden Foundation Residency, we’re committed to helping artists grow in their practice and helping ensure artists have all the materials they need to express their full creativity.
Our status as an employee-owned company means every person at GOLDEN is personally invested in delivering quality, service, and innovation.